Motorcycle Website Design

Websites that Attract, Engage & Convert

Your motorcycle website design agency can make or break your business. This is because your website is the centerpiece of your online business.

Below is an overview of some aspects we use to make a badass web design. Note if you’re a new marketer, here’s a good overview of motorcycle marketing.

Here are a couple of statistics that show how important a quality design is to riders:

* 94% of first impressions of your online business are related to the look of your motorcycle site (

* 75% of online users judge the credibility of your website based on its overall design ( 

Website Design vs. Development

Next, what’s the difference between website design and development? First, design creates the visual aspects of your site. Then, web development determines your site’s functional elements and performance.

List of Website Components

Here is a solid list of items we consider or include when building websites. These items can also help you create any site in any niche. However, this overview focuses more on making your site specifically for motorcycle companies.

  1. What’s going to make your motorcycle company the most money?
  2. Everything our design agency does centers around what your visitors need. Once riders arrive at your website, you don’t want them to leave. Their loyalty and repeat business are crucial to your success, and we’re here to help you.
  3. We help you clearly define your website’s goals.
  4. We ask ourselves this question: How easy is modifying your current website? If it isn’t easy, it might be better to build a new site.
  5. As design consultants, we use analytics like Google Analytics. This lets us know what is and isn’t working with your current site. Analytics allows us to see how to improve your marketing strategies.
  6. Content audits help us see how your site’s pages are performing. Also, they help us discover new content marketing and SEO opportunities.
  7. It is important to build your website using a visual hierarchy structure. By this, I mean arranging the parts of the design of your site to show and emphasize them in order of importance.
  8. Revolution creates or modifies the design of your site to focus on generating revenue or the desired outcome first.
  9. Also, your website’s buyer’s journey must be smooth. We always want to make it easy for your audience to give you money!
  10. Revolution uses inline text links to help guide your visitors through your buyers’ journey.
  11. All the content we write is first for the riders. Then, second, it is written for SEO. Importantly, we always make sure your content follows Google’s best website optimization practices.
  12. We use white areas and borders on your motorcycle website design’s template and pages. This makes the content easier to read.
  13. Then, we select the best typography for your design. And by “best,” we mean what appeals to bikers.
  14. Revolution evaluates your website’s logo. We ensure it will work well with your audience. And this is vital as it represents your company.
  15. Also, we select or create the best biker-style graphics for your audience.
  16. When designing your motorcycle site, we create ad banners. This helps create a smooth visual transition when someone clicks the banner and lands on your site.
  17. We write optimized content and provide quality motorcycle SEO. After all you can have amazing products and a badass site, but if no one gets there because it doesn’t rank, it doesn’t matter.
  18. Selecting the correct motorcycle industry colors is important for your website. Notably, there are dos and don’ts when choosing colors in the biker-world.
  19. We design effective calls to action (CTA). And they look similar to your site’s design.
  20. Another element is choosing a footer navigation. We choose the design layout that works best for your audience.
  21. Short videos are often great for your site design. They are the closest thing to standing next to your audience. Additionally, they break up the page. Videos can inform your audience quickly and easily.
  22. Revolution always follows the best SEO practices.
  23. We do regularly test and improve your page load speed. The first reason is that visitors will leave if your motorcycle site is not fast. Plus, a quick site gets better Google rankings. Subsequently, we always do top-shelf technical SEO.
  24. Sliders work well for some site designs but not for others. We do A/B tests to determine whether they work for the riders in your audience. The resulting data gives us factual information about your audience’s preferences.
  25. Finally, we make it easy for visitors to contact you. Quality customer service drastically impacts your bottom line.

Biker-Industry Site Design Specialists

If you need help improving your website’s design or need a new motorcycle website, Revolution can help:

  • We have the website and search marketing skills, biker-world knowledge, and riding experience to build what you need.
  • Revolution has designed websites exclusively for the motorcycle-world for 19 years. We do this because expertise matters. It is like you take your Harley shop and not just to an automotive shop.
  • We’ve been to hundreds of biker rallies and events.
  • Our social life revolves around motorcycles.

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