Motorcycle Site Technical-SEO
Increase Your Site’s Speed & Rankings
Technical SEO (search engine optimization) is crucial for your motorcycle website. Imagine if your site’s rankings went from the bottom half of the first page to the top. Yes, quality technical optimization can significantly impact your rankings.
Along with your motorcycle website’s change in rankings, your revenue would increase. Notably, significant changes in rankings are common if you have an expert in technical SEO.
Plus, technical SEO improves the speed of your motorcycle site. Below are some statistics on fast websites:
* 82% of consumers say slow websites impact their buying decisions (Unbounce.com).
* 8.9 pages are viewed by the rider when the load time is 2 seconds, but only 3.3 pages are viewed when the page load time is 8 seconds (Section.io).
Other Types of SEO
Before I go into technical SEO, here are the two other categories of search engine optimization:
The above two types of SEO are very important to your website. After reading this article, you should check these out too.
Technical-SEO Definition
Next, technical SEO is the process of improving the technical aspects of your website. It can improve search rankings, site speed, and user experience (UX).
Aspects of Tech SEO
Here are some different items technical optimization addresses:
- Structured data
- XML sitemaps
- Checking for duplicate content
- Fixing broken links on your website.
- Secure website (SSL/TLS)
- Canonical tags
- Responsive website design
- Clean code (HTML, Java, CSS, etc.)
- Increasing the speed of your motorcycle website.
Fixing Your Site’s Technical Issues
Here’s how to improve your site’s technical performance. To start, you need to use website evaluation tools. After all, you must find the issues before you can fix them.
In addition, these tools give you an overview of your website’s performance. They also help you discover opportunities to improve your motorcycle site’s SEO.
These also include changes in your website’s content. As opportunities are identified, SEO strategies are formulated. Finally, changes can be implemented.
Motorcycle Website Example
Below is a motorcycle world example of technical optimization. Imagine an amazing-looking website design. And let’s say it has a revolutionary motorcycle safety product. Next, these products aren’t just amazing but affordable. Of course, this sounds great!
However, the site has several technical search optimization issues. Subsequently, it ranks in search results from number 30 to 80.
As you can imagine, the company’s revenue is practically zero. But what if the website performs better, but visitors leave quickly because it is too slow?
Again, fixing the technical issues improves rankings, page speed, and time on site. And all of these will help the company’s revenue.
If technical aspects weren’t fixed, the company would go under. The money it had spent to develop its motorcycle website, product, inventory, etc., would be wasted. Plus, riders would miss out on the amazing products. Well, the opposite can happen if the technical issues are fixed.
Notably, technical problems are common. Often, the cause is that designers and developers aren’t search engine experts.
This is the case even with developers at huge, well-known companies and agencies. Plus, many developers don’t know how technical SEO is done. Others don’t know what changes to look for. Subsequently, the developer is lost as to why their site is having problems.
Finally, Revolution can fix your motorcycle site’s technical search optimization problems. We can also drastically improve your on-page and off-page SEO.