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Motorcycle Site Technical-SEO

Technical-SEO (search engine optimization) is extremely important for your motorcycle website. Imagine if your website’s rankings went up from the bottom half of the first page to the top half or vice versa. Yes, technical search engine optimization can significantly impact your search rankings.

Along with your motorcycle website’s change in rankings, there would be an increase in your revenue. Notably, significant, positive changes in rankings are common when you have an expert in technical search engine optimization.

And technical SEO also improves the speed of your site. Below are some statistics on the speed of your motorcycle site:

  • 82% of consumers say slow websites impact their buying decisions (Unbounce.com).
  • 73% of consumers will try a different site if the page they are on is slow (Eggplantsoftware.com).
  • 8.9 pages are viewed by shoppers when the load time is 2 seconds, but only 3.3 pages are viewed when the page load time is 8 seconds (Section.io).

Technical-SEO Definition

A simple definition of technical-SEO is the process of improving various technical aspects of your website. It is done to improve organic search rankings and your motorcycle site’s user experience (UX).

Technical-SEO for Motorcycle Sites

Technical Other Types of SEO

Below are the three categories of search engine optimization:

  1. Technical-SEO
  2. On-page motorcycle SEO
  3. Off-page motorcycle SEO

Next, here are some aspects of technical search engine optimization:

  • Site speed of a motorcycle website
  • Structured data
  • XML sitemaps
  • Checking for duplicate content
  • Fixing broken links on your biker website.
  • Secure website (SSL/TLS)
  • Canonical tags
  • Responsive motorcycle website design
  • Clean code (HTML, Java, CSS, etc.)

As noted, improvements in your motorcycle site’s technical-SEO will help improve your biker website’s performance for end-users. One notable performance improvement is that this SEO improves your page speed. And this will help improve both your search rankings and user experience.

Fixing Your Biker Site’s Technical Issues

Here’s how to improve your motorcycle website’s technical search engine optimization. To start, you need to use website evaluation tools. After all, you must find the technical issues; these tools will help you find all the technical problems.

Additionally, these tools give you an overview of your website’s overall technical performance. Also, these tools help you to discover technical opportunities to improve your motorcycle site’s SEO, including changes in your website’s content. As opportunities are identified, then SEO strategies are formulated. Finally, the technical changes can be implemented.

Motorcycle Website Example

Below is a motorcycle world example of technical-SEO. First, imagine if there is an amazing-looking motorcycle website design. And let’s say it has revolutionary motorcycle safety and performance products or services. Next, these motorcycle products aren’t just amazing, but they are also affordable. Of course, this sounds great!

However, the biker site has several technical search engine optimization issues. Subsequently, it ranks from 30 to 80 for relevant search term results. As you can imagine, the company’s revenue is practically zero. But what if the website comes up slightly better, but the visitors still leave quickly because their motorcycle site needs to be faster? Of course, the revenue would be very low.

That being said, fixing technical issues will help improve the search rankings and increase the time visitors spend on the site. Both of these items will help the biker company’s revenue. The company would go under if the site’s owner didn’t fix this problem fast. The money they had already spent to develop their motorcycle website, products, inventory, etc., would be wasted. Plus, bikers would miss out on their amazing products.

Notably, it is common for motorcycle websites to have technical problems. Often, the cause is that designers and developers aren’t search engine optimization experts. And this is the case even with developers at huge, well-known websites and agencies. Plus, many developers need to learn how biker technical-SEO is done. And others don’t know what technical changes to look for. Subsequently, the developer and designer are lost and don’t understand why their site is having problems.

Finally, Revolution Marketing can tell you your motorcycle website’s technical search engine optimization problems, and our motorcycle search engine consultants can fix them. We can also drastically improve your on-page and off-page SEO. 

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