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AIMExpo
What’s Going on at the Tradeshow?
Depending on your type of business and other factors, there is one B2B expo that you can’t miss. It is the AIMExpo (American International Motorcycle Expo). Notably, the Expo is produced by the Motorcycle Industry Council. And the 2025 Expo will be held in Las Vegas on February 5 to 7.
This is the largest motorcycle and powersports industry tradeshow in North America. And it will have over 500 aftermarket and OEM exhibitors. The AIMExpo is open to manufacturers, distributors, dealers, industry professionals, and brands. Also, the media and influencers are welcome.
In addition, it is more than just connecting and showing your offering. Other goals of the Expo include promoting the future of motorcycle business. This is accomplished through networking, education, and sharing. In addition, there are seminars, open-forum discussions, dealer education, and exhibits.
To qualify if you should go, there are a few items to consider:
- If your company meets the criteria for attending.
- Will this benefit your company? A cost-benefit analysis must consider more than just the short-term expenses. It can take a while to generate revenue, and you will be building long-term relationships.
You can read more at AIMExpo.
Finally, on our Marketing Academy blog, you can learn the basics of biker marketing. Also, you can learn advanced topics in web design, motorcycle SEO, and more.