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One recommended article is “Motorcycle Marketing Overview,” which helps show the importance of various marketing aspects. And the “History of the Biker & Marketing” enables you to write more engaging content.

Zero-Price Effect

First, in many circumstances, you can give away a free product or service on your motorcycle site and get more marketing value than the free product or service is worth. This is a basic overview of the zero-price effect. In standard economic and marketing laws, your biker target audience will choose the option with the most […]

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Rider Safety & Marketing

Knowing general motorcycle safety statistics helps you understand bikers because you understand the challenges they face. In addition, you must know how to market your motorcycle company. Also, knowing the history of the biker will, in part, determine your company’s online success. If you sell products related to motorcycle safety, you must know the riders’ challenges

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Why No Sales?

Like most motorcycle website owners or marketing people, you’ve invested a lot of time, effort, and money to get your site going. So, it can be stressful when you’re only getting a slow trickle of sales. However, the information below can help you increase your sales. Here are two common questions we get from online

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Rider Demographics

The demographics of riders have changed. In our article on the history of bikers, we discuss some reasons for this. Noteworthy is that the biker’s mystique has influenced the demographic of riders. One reason is that it has increased the number of riders. Harley Mystique & Demographics Another reason for the change in rider demographics is

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Paid Holiday Marketing

What’s your paid social media holiday marketing plan for your motorcycle company? Below are some holiday sales ad strategies that often make the difference between a profit and a loss. First, you or your social media marketer must know your biker target audience. Your social audience and website tools can help in this area.  Importantly, it is better if

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Website Security

All motorcycle websites and online assets are vulnerable to malware or hacking to some extent. This article will help you secure your online assets, devices, and website. The security checklist below includes steps and tips to help improve your company’s security. Note that this list of security tips is tailored to motorcycle company owners and employees.

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Marketing Overview

Below are the basics of how to market your motorcycle business. Plus, there’s a list of the steps followed by the “four Ps of marketing.” Finally, the best tools and strategies are listed to promote and sell your products or services. Next, motorcycle marketing can be defined as the process, actions, and strategies used to

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URL Redirects

You can help or hurt your SEO just by how you do URL redirects. Correctly redirecting will also avoid damaging your users’ experience (UX). What Is a Redirect Code? Next, a redirect status code is used when visitors and search engines are directed to a URL different from the one they initially sought. Granted, your

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Facebook vs. Google Ads

Both Facebook Ads and Google Ads can have a significant impact when marketing your motorcycle website. However, Revolution Marketing consultants often gets the question, “When is it best to advertise on Facebook vs. Google?” First, Facebook ads help users find your biker business. This happens because Facebook’s algorithm knows what people are interested in and

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Facebook Hacks

There is a real risk of your motorcycle company’s Facebook (FB) getting hacked. One day in 2021, over 530 million Facebook users worldwide had their accounts breached when their credentials were published. Of the 530 million accounts hacked, 32 million were US Facebook accounts. Notably, there are about 230 million Facebook accounts in the US.

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