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Two recommended search articles are “Motorcycle Marketing Overview,” which shows you how important various items are in marketing, and our “Featured Snippets,” which helps you get the results over organic results.

Core Web Vitals

Core web vitals (CWVs) are the factors that Google uses to help judge your motorcycle website’s user experience (UX). Importantly, UX is one SEO factor that determines how your site ranks. There are many reasons why you’re not getting the sales you need. One way to improve your sales is by addressing any Core Web Vitals issues, […]

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Google’s Mobile-First

Below, you will learn what mobile-first is and how it significantly impacts your biker website’s SEO, traffic, and sales. What Is Mobile-Version First? Mobile-first is the approach to starting your website design and development with the mobile version first and then the desktop version. Why Mobile First Is so Important? Two notable reasons why mobile-first

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Black Hat vs White Hat

You’ve probably heard of the terms black hat and white hat relating to different search engine optimization (SEO) approaches. Here’s the bottom line early – black hat SEO techniques will hurt or destroy your motorcycle website’s rankings. Below is more info on black hat vs white hat SEO and your site So, where did these terms

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URL Redirects

You can help or hurt your SEO just by how you do URL redirects. Correctly redirecting will also avoid damaging your users’ experience (UX). What Is a Redirect Code? Next, a redirect status code is used when visitors and search engines are directed to a URL different from the one they initially sought. Granted, your

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Website Crawl Budget

Is Google able to crawl all of your motorcycle site’s pages? The pages Google can’t crawl will never appear in search results. What Is a Crawl Budget? The time and resources Google allocates for crawling a website are the site’s crawl budget. Crawl Budget & SEO Now, if your website has more pages than your

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Google Algorithm Changes

Waking up and finding your biker website’s search rankings have dropped is a bad way to start your day. But, when your site drops by a few pages, it is a wreck. One reason your website drops in rankings can be a major change in Google’s search algorithm. Over the years, Google has made many

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Avoid Drops in Rankings

“My motorcycle website just dropped off the face of Google’s SEO rankings results.” When this happens, your business’s owner and SEO marketer are in trouble. And this is understandable. The implications can be huge whether your online sales are 20% or 100% of your business’s revenue. Often, this means you lay off employees, or your company

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A/B Testing

With A/B testing, you can increase the performance of your online assets by 5%, 10%, and often higher percentages. Your company must have solid marketing expertise to achieve these noted percentages. One notable item is that you will get better marketing from riders vs. passengers. The percentage increase for companies historically without marketing experts can be much

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Online Marketing Stats

If you want to survive or expand, excellence in all aspects of your online business is a must. Below are some invaluable biker site marketing statistics. They highlight how critical it is to deliver excellence in your online business.  Website Design Statistics Here are some statistics showing the importance of having a quality motorcycle website

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Rider vs. Passenger Marketing

First, there’s a big difference between motorcycle riders’ and passengers’ marketing skills. Having a motorcycle website and search engine services expert who rides is indispensable. Specifically, the reason is that nothing can substitute for what you learn and know by riding. And this applies to any biker website’s marketing person whose content your audience sees.

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