Motorcycle Facebook Ads vs. Google Ads Both Facebook Ads and Google Ads can have a significant impact when marketing your motorcycle website. However, Revolution Marketing consultants often gets the question, “When is it best to advertise on Facebook vs. Google?” First, Facebook ads help users find your biker business. This happens because Facebook’s algorithm knows […]
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Social Media Lookalike Audiences Lookalike audiences bring a lot of value to your bottom line. Your motorcycle company’s return on ad spend/ROAS is one thing that will determine the success or failure of your ad campaign. Using social media lookalike audiences, like Facebook (FB) or Instagram (IG), is one way to expand your biker target audience and
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Rider vs. Passenger Marketing Skills First, there’s a big difference between motorcycle riders’ and passengers’ marketing skills. Having a motorcycle website and search engine services expert who rides is indispensable. Specifically, the reason is that nothing can substitute for what you learn and know by riding. And this applies to any biker website’s marketing person
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Rider Demographics Changes The demographics of bikers and motorcycle enthusiasts have changed in the motorcycle world. In our article on the history of bikers, we discuss some reasons for this. Noteworthy is that the biker’s mystique has influenced the demographic of motorcycle riders, and one reason is that it increased the number of riders. Harley Mystique
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