Marketing

One recommended article is “Marketing Overview.”  And the “History of the Biker” enables you to write more engaging content.

Paid Holiday Marketing

Paid social media holiday marketing is complex. Here are some things to do and not to do, as well as why. Your audience must already be aware of and interested in your product before doing holiday advertising. If they aren’t, you might be unpleasantly surprised with the results…

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Marketing Overview

Learn about the basics of marketing your motorcycle business. There’s a definition, an overview of the 4 Ps of marketing, the various marketing tools used, and some marketing strategies for you to use…

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Facebook vs. Google Ads

Facebook Ads and Google Ads can have a significant impact when marketing your motorcycle website. “When is it best to advertise on Facebook vs. Google?” And the answer is it depends on your goals. Learn when to use Facebook and Google ads…

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Facebook Hacks

32 million US Facebook accounts are hacked each year, which is about 14% of all accounts. How does your Facebook account or business page get hacked? Learn the causes of the hacks and how to avoid them…

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Google Algorithm Changes

Your site’s total dropping out of search results is possible using sketchy SEO techniques. The reason is that Google’s search algorithm has made major changes to penalize websites that try to manipulate Google’s results. Here is what an algorithm is. And also, here’s a list of the largest Google algorithm changes…

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Don’t Cut Marketing

Marketing is your company’s revenue stream’s “fuel” and what keeps it going. If you cut your marketing budget, your sales will soon drop. You simply can’t cut your budget for your website, SEO, social media, newsletters, advertising, etc. These all play a critical role in generating your website’s revenue…

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Online Marketing Stats

If you aren’t familiar with online marketing statistics, these will show you how numerous areas of your marketing are so important and why to improve them. Included are statistics on site design, search engines, website speed, customer services, social media, mobile, and free shipping…

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